As Chief Marketing Officer (CMO), Jono leads and oversees strategic communications and marketing initiatives for the entire organization. He develops and executes comprehensive communication strategies that enhance the company's brand, reputation, and market position. This includes developing and executing strategies to engage partners, including celebrities, businesses, sports teams, media outlets, and others, to build the brand locally and nationally. 

As CMO, he analyzes market trends, consumer insights, and competitive landscapes to identify opportunities for growth and innovation. Jono also establishes and maintains relationships As CMO, he analyzes market trends, consumer insights, and competitive landscapes to identify opportunities for growth and